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| Hearsay: |
Setting up MySpace accounts and web pages for your books’ characters in an effort to direct traffic to your pages? Too far, says this blogger.
It’s disconcerting. The web 2.0 phenomenon is weaving a fictional web that can carry on where a book finishes – how can you tell who’s real and who’s made-up?
I’m not convinced readers are bound to fall for it, or even have a passing interest. It’s baffling to contemplate why we would sign up for updates from someone who isn’t real anyway, and whose book we may not even have heard of.
While it’s now accepted that media-savvy publishers and authors are harnessing the power of online marketing, when it comes to fictional characters, surely that’s going a little far.
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October 23rd, 2008 at 12:49 pm
Um, fan fic anyone? :P Or if not that, take a stroll over to the numerous Jane Austen & Co. spaces.