Chindigo prez, Head Reisman (I can call you Head, can’t I, Head?), has started a charity to ensure books get onto public school library shelves…
“She got it,” remembers Ms. Gillis, who took Ms. Reisman to the school’s new but mostly empty library. “She said, ‘How can I help you?’ I said the idea is to open the world of possibilities to kids and provide them with the resources that they need. We just couldn’t do it.”
That conversation and a later dinner at Ms. Reisman’s mansion inspired the retailer to start a charitable foundation to fund school libraries.
Yesterday, Ms. Reisman took her campaign to put more books on school shelves and laid it at the feet of provincial governments, challenging them to correct what she describes as a national crisis.
Suuurre. We all know how this goes. First she moves in and forces out the local libraries, and then she switches the stock so the kids won’t have poetry or proper literature, but only a plethora of computer manuals, Oprah books, TV tie-ins, and a variety of yoga mats and scented candles. Shrewd move, Head. Soon no one will stand in the way of your one-woman quest to kill the publishing industry with your cocktail of questionable business practices, bad taste and impulse merch. Here’s my soundbite for today: Mix Indigo with any colour and what do you get? Indigo.