Striking back against those Cylon-like bookstores with coffee shops in them, Starbucks has begun its invasion of the books market. Score one for the little guys! Wait….
Starbucks has sold 45,000 copies of Mitch Albom’s novel For One More Day (Hyperion) since it went on sale at the chain October 3, a week after the book reached bookstores. The figure accounts for roughly 12% of a total of 391,000 copies sold, as tabulated by Nielsen BookScan. (BookScan, which added Starbucks to its file the week it began selling For One More Day, represents about 70% of total book sales).
Mo. Fo. Um, do you guys do poetry?
And if you can’t find a Starbucks within walking distance, you will soon. Recognizing America’s need for less exercise and more caffeine, they’ve started opening across the street from one another. Eventually they’ll have a service whereby an attendant will come to your home and push your motorised fat-guy scooter all the way down the street for you and hand-spoon you your latte while reciting from the latest Wally Lamb novel.